About Me

Across more than 15 years, I’ve led businesses, built brands, and driven transformation across Africa, the Middle East, and beyond. From boardrooms to factory floors, I’ve had the privilege of shaping strategies, launching new markets, and growing people into leaders. Below are some highlights of my professional journey.

Key Leadership Roles

Managing Director – Vlisco Group (Ghana Cluster & Export)

Sept’21- to date

Main Responsibilities

  • Transformed business profitability with new private equity structure.
  • Led 760 employees across a full value chain from sourcing to retail.
  • Expanded operations in USA, Nigeria, Kenya, and other African markets.
  • Repositioned brands (Vlisco, Woodin, GTP) and relaunched retail fashion business.
  • Achieved gender balance shift from 0% to 60% women in leadership.

General Manager – Arla Foods Ghana Cluster

Jan’18 – Aug’21

Main Responsibilities

  • Grew revenues from €100K to €11M in just 3 years.
  • Expanded business into 5 West African markets.
  • Built strong distribution and drove profitability turnaround.

Head of Marketing Sub-Saharan Africa – Arla Foods

Dec’14 – Dec’17

Main Responsibilities

  • Relaunched Dano brand → market share rose from 9% to 17% in Nigeria.
  • Built and executed brand architecture & innovation pipeline.
  • Expanded into Senegal, Ghana, and new markets.

Procter & Gamble – Various Leadership Roles (West Africa & MEA)

July’14- Nov’14

Main Responsibilities

  • Launched and managed multiple brands across Africa.
  • First francophone African on P&G’s Sub-Saharan marketing leadership team.

Awards & Recognition

  • CEO of the Year (Textiles) – 2023
  • Top 100 Most Influential African Women – 2022
  • First African female MD for Arla Foods
  • First female MD at Vlisco Group in 60 years
  • First Nigerien to summit Kilimanjaro

Education

  • Master’s in Management & Financial Mathematics – ISM Dakar
  • Master’s in Statistics & Econometrics – UCAD Dakar
  • Degrees in Mathematics & Finance – Université Paul Sabatier (France), Gaston Berger (Senegal)

Boards & Commitments

  • Board Member – Ecobank Niger
  • Board Member- David Suddens Foundation
  • Board Member – African Science Academy (ASA)
  • Founder of Hourera NGO (mentorship & health for women/youth)

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